Why do I need a personal website?

1. By creating your own site you can present yourself to the world. Your virtual online portrait will be there for the entire world to see 24 hours a day, 7 days a week.
2. If you are a professional like Doctor, Lawyer, Engineer, Planner, Designer, Musician, Singer, Software Developer etc. a personal website can act as your online Portfolio or CV.
3. Today most of the productive customers do a simple Google search on any potential professional, even before they call them up. Your own personal website gives them an insight into your works and experience that is more extensive than your basic written Portfolio or CV.
4. Having your own personal website also counteracts any negative publicity that may feature around your name online. This site allows the ‘real you’ to be exposed and gives you a platform to give your own side of the issue.
5. It can also act as a marketing tool. People looking for you or your services are most likely going to search for them online, allowing you to expose yourself to a much larger market to extensive numbers of productive customer.
6. With your own personal website you can connect with like-minded individuals and become part of a network that could be exceptionally useful in business.
7. Users and clients are more willing to trust companies or individuals whom they know a little about. A personal website allows you to become more real to your potential clients, ensuring a level of trust that is beneficial to both parties.
8. You could add / edit / delete articles to the site or copies of published works, setting yourself up as a leading expert in your field.
9. Your web site could also take the form of a family album, a diary of your daily life, which you could easily share with friends and relatives.
10. Having a personal website is important for a business person – Like having a business card and contact phone number. It is easy to obtain a web marketing strategy.

Why a Business Needs a Website?

Why should I create a website for my business?

Your business has just been established and needs publicity?
The creation of a business website will allow you to present your product in its best light.
On the one hand, the business website will allow you to advertise the products offered by your company at an acceptable price. On the other hand, a professionally built website can act as a successful round-the-clock online shop displaying your products.
Thanks to your business site you’ll be able to attract clients from all over the world, find business partners and markets for your goods in different countries.

 

My business is very small, just me and two employees, and our product really can't be sold online. Do I really need a website?

hat's a good question. In fact, it's one of the most important and most frequently asked questions of the digital business age. Before I answer, however, let's flash back to the very first time I was asked this question. It was middle or late 90s; the internet got introduced in the Indian Sub-Continent

Also, don't be so quick to dismiss your product as one that can't be sold online. Nowadays, there's very little that can't be sold over the internet. More than 20 million shoppers are now online, purchasing everything from books to computers to cars. If you can imagine it, someone will figure out how to sell it online.

You also mention that yours is a small operation, but when it comes to benefiting from a website, size does not matter. I don't care if you're a one-man show or a 10,000-employee corporate giant; if you don't have a website, you're losing business to other companies that do.

Is my Web site really important for my business?

EVERY small or home-based business should consider a website. There are certainly some businesses where a website offers nothing of value but for the vast majority a website can be a very effective sales channel and marketing tool. I've listed just a few reasons why a website can be such a powerful tool but before you continue - and just to underscore how valuable the Internet can be - consider these statistics:

• Two billion orders will be placed over the Internet this year.
• E-commerce revenue will be $95 billion by the end of this year and will exceed $1 Trillion by 2002.
• Holiday purchases have increased from $141 million in 1995 and are expected to be $9.5 billion this year.

• 10 Reasons for getting a Business Website.

• Low Cost
  Utilizing the Internet for your business is very inexpensive. Unlimited connect accounts are generally available for less than $20/month and include Internet access and e-mail. You can start off with just using electronic mail (e-mail) as a way to communicate with existing customers and new ones.
• E-Mail
  Communicate anywhere in the world with customers and employees and pay NO long distance telephone charges. And while you're at it, you can "attach" other documents to your e-mail. For example, you can send an updated proposal to your representative across the country - quickly and at no cost.
• Customer Support
  Provide personalized support for your customers with answers to common questions; assistance on specific products or services, provide a variety of ways in which you can be contacted. Do all this without answering a phone or hiring additional staff.
• Be Open For Business 24 hours a day
  This sounds bad but in reality it's a big plus. With e-mail, people can contact you anytime it is convenient for them. You can respond anytime that's convenient for you. Of course, we suggest "timely-response" just as if someone called you. When you have a website, potential customers can find out about your products and services 24 hours a day. Isn't this much better than getting a call at 5:00 AM from a customer in a time zone that's 3 hours ahead of yours?
• Global Reach
  The Internet is being used on a regular basis by millions worldwide with more "connecting" every day. Many of the new users come from countries around the world. They want to buy the "latest and greatest" products. They have money. With the Internet they can become your customer! How much do you think it would cost you to advertise in the Times of London, the Tokyo Daily, and Moscow Today? Compare that to the cost of a website. The information you provide on your website is instantly available to every one of these users
• Reach customers that speak a foreign language
  Why restrict your market to the "English-speaking" world? Translate your website into a number of languages and offer a choice to users when they come to your home page to further increase your exposure.
• Money Savings
  Today your long-distance phone bill can run into the hundreds of dollars. Using the e-mail to talk to your customers, suppliers, partners, etc., can save you a large portion of this expense.
• Try new ideas
  Since the Internet is a "brand-new" medium, no one (including us) really knows all of the ways you can make money from the Internet. We do know there are a whole lot of great ideas already. When you use the Internet, you can try new ideas usually for little invested on your part. It doesn't work, OK, you learned. Modify it your idea. Improve it. At the very least you'll know more than your competitors. Who could imagine that authors would put their books on the Internet? Well, that's what people are trying with the hope that customer's will like what they read enough so that they'll buy the paper version.
• Update or Change your products and services easily and at low cost
  If you have produced "paper" catalogs, brochures, sales collateral's, you know how difficult and expensive it is to change them. You want to add a new item. Oh no! The phone company changed your area code. No, no! What a pain with paper. With your Internet site, changing anything is a simple and inexpensive process.
• Specials
  Say you just received a new product and you want to advertise a "special." Reaching your customers via the phone, sending a letter, or FAX would be time-consuming and expensive. With the Internet you can send out an e-mail to 500 of your best customers with the click of your mouse. You can put a "SPECIAL" notice on your website advertising the new product.

 

 

 

But I don’t understand how your system operates. What will I do if something goes wrong?

 

A study on the Profitability of making web Presence for your business (.doc)

A study on the Profitability of making web Presence for your business (.pdf)